SEO report of academyofmarketing.org

Academy of Marketing | Furthering Marketing Education and Research

www.academyofmarketing.org/

A Learned Society catering for the needs of marketing researchers, educators and professionals, leading and supporting scholarship in Marketing.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.academyofmarketing.org/

Character length : 27

Title
Academy of Marketing | Furthering Marketing Education and Research
Description
A Learned Society catering for the needs of marketing researchers, educators and professionals, leading and supporting scholarship in Marketing.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_GB
type: website
title: Academy of Marketing | Furthering Marketing Education and Research
description: A Learned Society catering for the needs of marketing researchers, educators and professionals, leading and supporting scholarship in Marketing.
url: https://www.academyofmarketing.org/
site_name: Academy of Marketing
image: https://www.academyofmarketing.org/wp-content/uploads/2016/09/AM-Banner-3people.jpg

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://academyofmarketing.org/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin283

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Academy of Marketing | Furthering Marketing Education and Research

Character length : 66

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 9%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
111603
Heading structure in the source code
  • <H1> Academy of Marketing
  • <H3> AM Conference 2017
  • <H2> Latest News & Events
  • <H4> AM Qualitative Inquiry in Marketing SIG 2017 Events
  • <H4> AM Marketing Communications SIG Workshop
  • <H4> AM B2B SIG Colloquium
  • <H4> AM Sustainability SIG Conference
  • <H4> AM Arts, Heritage, Non-Profit and Social Marketing SIG Colloquium
  • <H4> AM Brand Identity & Corporate Reputation SIG Global Brand Conference
  • <H6> Useful Links
  • <H6> Get In Touch
  • <H6> Latest Tweet
Word cloud
  • marketing29
  • conference25
  • events11
  • prize9
  • winners9
  • sig7
  • research7
  • university6
  • read6
  • membership6
  • deadline5
  • continued5
  • education5
  • colloquium5
  • news5
  • venue4
  • academy4
  • business4
  • abstracts4
  • school4
  • social3
  • heritage3
  • arts3
  • brand3
  • papers3
  • sigs3
  • communications3
  • doctoral3
  • funding3
  • september3
  • workshop3
  • sustainability3
  • home3
  • kingston3
  • teaching3
  • july2
  • reputation2
  • identity2
  • student2
  • excellence2
  • corporate2
  • november2
  • extended2
  • innovation2
  • latest2
  • march2
  • june2
  • inquiry2
  • qualitative2
  • learn2
  • market2
  • friday2
  • branding2
  • non-profit2
  • essay2
  • awards2
  • details2
  • host2
  • submissions2
  • calls2
Keyword matrix
wordtitledescriptionsheading
marketing
conference
events
prize
winners
sig
Two Word cloud
  • continued read4
  • read more4
  • prize winners4
  • business school3
  • winners conference3
  • for papers3
Three Word cloud
  • non-profit and social marketing2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
8.50
Flesch Reading Ease
39.80
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.40
Dale–Chall Readability
8.90
SMOG Index
9.20
Spache Readibility
5.00
Number of letters
2686
Number of words
465
Number of sentences
143
Average words per sentences
3
Number of syllables
900
Syllables in words
912
Average syllables in words
1.94
Number of words in first three syllables
153
Percentage of word / syllables
32.90
Words not in Dale-Chall easy-word list
256
Words not in Spache easy-word list
159

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,715 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • https://www.academyofmarketing.org/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.academyofmarketing.org/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.academyofmarketing.org/twitter/jquery.tweet.js
  • https://www.academyofmarketing.org/wp-content/themes/academy-2016-ns/dist/scripts/main.js
  • https://www.academyofmarketing.org/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • https://www.academyofmarketing.org/wp-content/plugins/memberpress/css/ui/theme.css?ver=4.7.5
  • https://www.academyofmarketing.org/wp-content/themes/academy-2016-ns/dist/styles/main.css
  • https://www.academyofmarketing.org/wp-content/plugins/addthis/css/output.css?ver=4.7.5
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 117 different links.
Internal links: 115
External links: 2

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
85.13.233.174
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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academyofmarketing.org

academyofmarketing.org

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Academy of Marketing, ( 137px from top )
  • H3 : AM Conference 2017, ( 522px from top )
  • H2 : Latest News & Events, ( 788px from top )
  • H4 : AM50 JMM Virtual Special Issue, ( 961px from top )

 Typos

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